Back to DX SupportCase Study 02
CMS & Operational System for Ad Delivery
Duration: ~2 monthsTeam: PM/Engineer x1 + QA x1 + AI Agent
Overview
End-to-end CMS and operational system for ad delivery operations. Covers application intake, asset management, delivery monitoring, and notifications. Built in ~2 months, integrating complex workflows involving multiple stakeholders.
Background & Issues
- ・Fragmented tools requiring manual coordination
- ・High risk of operational mistakes
- ・Off-the-shelf SaaS not fitting actual workflows
UI イメージ
スマホでの入稿フォーム
PC管理画面（CMS）
What We Built
For Advertisers / Agencies
Application form
Submission form
Video upload & validation
For Operators
Contract & asset management
Status management
Device status monitoring
Others (notifications, scheduled jobs, permissions, etc.)
Team Structure
PM/Engineer: 1 person
QA Engineer: 1 person
AI Agent (design, implementation, and test support)
Technology Stack
React
Next.js
Node.js
PostgreSQL
FFmpeg
Slack Webhook
Basic Auth
Scheduler
Development Approach
Waterfall-based structure with core screens (lists & status updates) delivered early. Reduced specification gaps and increased client confidence throughout development.
Result
- ✓Unified operations into a single system
- ✓Significantly reduced human error
- ✓Improved monitoring & response speed